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That's odd - are you sure you linked the pixel correctly? check the API access token and the pixel ID

unfortunately, I'm not running catalogs but I believe that Appstack team is totally capable of solving that issue. I recommend reaching out to Lucas Moscon

I have personally test this and what we did is to block placements between them so we were sure that our ads were not competing against themselves in any of the DSPs that we were running at the same time (applovin, moloco,unity) We improved subscriber CAC by 40% with that change with a...

I use it as an additional data point to compare different scenarios but always having in mind that it underreports compared to reality (tested and proved it multiple times). Sometimes it is useful because it reports more than probabilistic methodologies like AEM or ADC but to be really honest...

w2a but with a landing page? I do not recommend that. I'd go either with W2A with redirection to the store or with full web funnels where your conversion is handled by Stripe or similar ones. Using a landing page as a middle step before the store never worked for me because there is a huge...

step 1 - the ad "was crushing" it with only $158 of spend sounds a bit overoptimistic. Was it absorbing all the spend of the testing ad group? If yes, just keep it in there and convert that testing ad group into a new BAU so you can now have 2 assets spending and achieving your target cost but...

Hard one with such a small budget - I'd go with boosting different organic posts until seeing which concept and angle resonates better with my follower base. I also recommend boosting organic tweets and then redirect people to Instagram - tweet readers normally engage better with the content

I am currently using it and the performance is being decent but I struggle when I have to scale.

That screenshot is not from a normal ad, it is from the post selector. If you wanna duplicate an ad, just do ctrl C+ ctrl V and you will duplicate the same ad

No - actually the advantage of EAC is to run web campaigns that redirect to the store (web to app). You can't run app campaigns with EAC. And yes, All the success I had is with in subscription-based apps I have not tested gaming yet

I do use EAC and I'm very happy with the results and most importantly, with the signal accuracy and setup but you can also run the same campaigns with MMPs. It is not a "secret weapon" that only can be run with appstack. The advantage of appstack is that the whole platform has been naturally...

We also ran a MMM model with applovin and incrementality is only positive when spend is limited - otherwise they're just stealing conversions haha I do have better incrementality with Moloco

you can't - but with 100k downloads per month only, I dont think you're big enough to run these channels. I'd go first with the classic ones (meta,tiktok,google) with SDKs

I normally dont have that issue and real-time reporting appears as available once I connect appsflyer - that's odd!

you are missing tiktok my friend :D that would be my next pick Then I'd go with applovin and moloco

interesting! But you'd be competing with for example the free solution of Acquire (Splitmetrics) which is a really nice one that I always recommend to small partners I work with (i dont get paid for saying this i swear). So I'd start checking what other big players do so you can see how good...

worst idea evet because MMPs will charge you for the same attribution regardless the country they come from. I would try to go for free with SDKs and Firebase tbh

I guess he's assuming you are not scaling continuously?? Sven is great guy, just ask him in a comment in the post and he'll solve the question!

That is just a way to look at your average behavior and prepare yourself for a more efficient creative production for all kind of creatives: winners, "mehh" and losers so you can have more creatives ready before they actually start to lose spend