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Does anyone know of an AI tool that now integrates the entire UA funnel (from analytics to ad creation and publishing them) into the same process? By this, I mean a tool where any team or specialist (for example, using META Ads Manager) can: 1. Analyze the campaigns, and decide with the AI...

Could you help us? We have a dilemma: a Freemium game where LTV comes from long-term engagement and repeated IAPs, which often happens after D7. As you know, the META Ads D7 window only captures this part on 7 days for learning, so with the current budget, it’s hard for us to hit ~50 purchases...

Unity Ads (UA): D28 IAP optimization to acquire high-retention users and maximize long-term value with Vector prediction. Campaign Goal: Return on Ad Spend...

Unity Ads (UA) campaigns allow us to bring users to a Custom Store Listing via the Creative Pack custom section. However, I also want to bring them via a deep link (OneLink) to a specific part of my game once they install the game. I don’t see any option to do so in Unity Ads (UA). Am I correct...

Hey everyone! We want to extend our retargeting options for our mobile game. Right now, we only run retargeting campaigns with Meta Ads, but we’ll be adding new retargeting partnerships. I’d like to get your opinion on the MMP settings for the minimum time between re-engagement conversions. In...

Due to new tools and processes, we're now able to increase our creative volume, both in testing and in our BAU campaigns (ABO). I have a simple question regarding organization and “cleanup”. Is it possible/good to delete our paused & fatigued ads, or is it not recommended? Some of our ad sets...

Hi everyone, For those using AppsFlyer as their MMP, or who are familiar with the tool... Last November, they announced the Signal Hub launch. You connect your data and/or CRM, and there is a “clean room” with data from different providers for audience purposes (via emails/device IDs)...